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1 Mainstream Named Cool Vendor by Gartner
CUPERTINO, Calif., May 28, 2014 /PRNewswire/ --Leading over-the-top (OTT) streaming TV platform 1 Mainstream, today announced it was named a Cool Vendor in Gartner's 'Cool Vendors in Media, 2014,' authored by Allen Weiner, Mike McGuire, and Andrew Frank.
According to Gartner, regarding the companies they have selected this year, "all deal with issues of disruption in the areas of creation, distribution and monetization. Perhaps the most prevailing area is lowering of boundaries for market entry into various media segments." Additionally, "the ability to more easily digitize content using third-party providers that handle the heavy lifting of transcoding and formatting is a major accelerant."(1)
As consumers increasingly turn to Internet Set Top Boxes to access live and on-demand programming, media companies are increasingly challenged by how to distribute their content and through which devices. 1 Mainstream is an automated app platform that makes it easy and cost-efficient for cable and satellite companies to stream live and on-demand HD video across the most popular TV, tablet and game consoles in weeks rather than months. Media companies like the Atlantic Coast Conference and Britain's leading Pay TV operator Sky have launched apps in only a few weeks on Apple TV, Roku, and Amazon's Fire TV using 1 Mainstream.
"1 Mainstream's platform demonstrates that innovation is alive and well in the media industry. We are happy to be recognized as a Cool Vendor by Gartner," said 1 Mainstream CEO Rajeev Raman. "We are squarely focused on enabling the best content to reach, inform, and entertain people all over the world."
About Gartner's Cool Vendor Selection Process
Gartner does not endorse any vendor, product or service depicted in our research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
(1) Cool Vendors in Media, 2014, Allen Weiner, Mike McGuire, Andrew Frank, May 6, 2014.
About 1 Mainstream
1 Mainstream (Cupertino, CA) is the leading OTT streaming distribution platform for broadcasters and operators to rapidly deploy HD services i across the most popular TV, game console, tablet, and Web devices. Leading broadcasters and operators, such as BSkyB, use 1 Mainstream to automate native app creation, content delivery and protection, and monetization. For more information, visit www.1mainstream.com.
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