|Page (1) of 1 - 04/07/14||email article||print page|
SAE Institute Student Signs Production Deal with Beatology Music(April 07, 2014)
Los Angeles, CA (PRWEB) April 07, 2014
Richard Freeverse Lopez, a student in the Audio Technology Program at SAE Institute Los Angeles, has signed a multi-year production deal with Beatology Music, a production company in North Hollywood that represents platinum-selling producers, writers, and musicians. Lopezs music tracks will be made available to record labels, film companies, ad agencies/commercial production houses, and television producers around the world.
Lopez grew up in Sylmar, in Californias San Fernando Valley. His father was a club DJ, and he shared his enthusiasm for spinning with Richard by giving him a pair of turntables when Richard was in fifth grade. He began taking drum lessons while in middle school, and when he entered Sylmar High School in 2002, Lopez was playing in local punk, indie, and ska bands. Lopez added songwriting and music production to his repertoire in his junior year, and he graduated from high school in 2005.
I discovered SAE when I was researching Los Angeles recording schools, says Lopez. After going on numerous tours, I realized that the flashy, overpriced schools that I had visited werent for me. I wanted a school that would teach me what I needed to learn without the empty glitz and glamour, and SAE had exactly what I was looking for.
The road to Lopezs deal with Beatology began at Beat Camp, a hip hop education seminar presented by iStandard, a producer networking company. The Beat Camp event, which was held at SAE Los Angeles in September 13, included a beat-making competition featuring the work of aspiring LA-based producers. Lopezs beats, which he entered into the competition, impressed the Beat Camp directors, and he was invited to participate in iStandards Beast of the Beats Los Angeles competition in December 13.
When I first heard Freeverses work at Beast of the Beats, I instantly noticed how smooth his sound was, says Joseph Loya, an executive at Beatology Music. Given his background as a drummer, it was easy to notice his superb musicianship, especially his control over the pocket. A lot of producers who I've worked with have strengths in specific areas, but Rich is very well-rounded and crafts an atmosphere thats unique to him as an artist and beatmaker.
Im thrilled to be offered this awesome opportunity from Beatology, says Lopez. It never would have come about if I wasnt a student at SAE, and I couldnt have chosen a better school to help me build my skills, experience, and career.
SAEs staff and teachers are talented, knowledgeable, and are always willing to lend a hand. The classes are fast-paced, and they equip you with the important skills and vital tools to make it in this business with 100% honesty and no sugar coating.
Lopez began his full-time studies in SAEs Audio Technology Program in January 14. Hes scheduled to graduate in October 14 with an Audio Technology Diploma.
Read the full story at http://www.prweb.com/releases/2014-sae-audio-school/04-engineering-hip-hop/prweb11740248.htm.